The 30th edition of BTL 2018 will return in February of next year and international buyers can, as of November 15th, submit their application at https://btl.fil.pt/ be-a-hosted-buyer/.
Fátima Vila Maior, director of trade fairs at FIL and head of BTL, states: “The hosted buyers programme has been, over the last few years, a real opportunity for national companies to network with international buyers specialised in certain segments. After 29 editions, we want to continue to focus on this sector and its international promotion, and be able to take advantage of the giant wave of Tourism in Portugal.”
The applications received will be analysed by BTL, TAP and Turismo de Portugal and only those that are accepted will be invited to join the hosted buyers programme. Travel agents, tour operators, directors of DMC’s and other tourism professionals can sign up on the website.
The objective of the programme is to support the arrival of international buyers by providing participation in meetings and activities in the national market. She adds: “Of the various segments to be promoted among buyers in this edition, MICE, Ecotourism, golf, nautical tourism and cruises, health and well-being and Eno-Turismo will be highligted.”
The hosted buyers programme counts on its usual strategic partners: TAP, Turismo de Portugal, APAVT, Barraqueiro and various hotels in Lisbon. BTL 2018 will be held from February 28th to March 4th at FIL, Parque das Nações.